When pricing out the groceries, I used the cheapest version of the ingredient I could find from one of three grocery retailers, Target, Fresh Direct or Instacart, which pulls pricing from local grocery stores. To see how much Blue Apron meals cost to make, I priced out the ingredients for three actual recipes - one fish, one steak and one chicken - all of which are currently included with a standard subscription. ![]() Plus, meal kits are known to cut down on food waste which can help save even more. If you consider the convenience provided by a meal kit, it certainly starts to feel like real value. That's about 10 cents more expensive than Blue Apron's cheapest meal plan and only 7% more expensive than Blue Apron's middle-priced plan. ![]() When I averaged out the per-serving cost of the three recipes, the per serving was $8.73 for Blue Apron meals when ingredients are purchased at the grocery store. Ordering steak and seafood recipes will give you the most bang for your buck.
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